Job description
Overall Goal: Current Account RM will be responsible for
- Acquisition of new Business Entity customers and creating CA Book
- Management of Acquired Current Account customers
- Enhancement of the relationship by cross-selling products and services as per the profile & need of the these current account customers
- Deepening the size of the relationship and retention of the customers by providing the best possible services and being the dedicated point of contact for these customers
- Make RBL Bank a primary bank for customer and get maximum wallet share
Key Result / Responsibility Areas:
a) Acquisition of Business Entity (Current Account) customers
- Acquisition of NTB High Value Current Accounts
- NTB Acquisition of Current accounts dealing in international Trade
- Identify and Acquire New to Bank working capital limit customers with Trade Limits viz Buyers Credit, PCFC, LC,BG etc
- Acquire New to Bank customer requiring Assets Limits Business Loans, Cash Management Services & Door Step Banking, API Banking and other allied Current Account services
RM will have to create his own CA book by self-sourcing, Market Visit & Industry & Area Scoping, External References & Leads.
- Cross Sell Bank Products for revenue generation and engagement
- Basis customer business requirement cross sell products like POS , Payment Gateway, Trade /Forex ( LC /BG/ Remittance /OD) , Doorstep Banking Services.
- Cross Sell various RBL Bank products like TPP, FD. Credit Card, Loans to customers and related group business/ family
- Drive active business transaction through RBL bank account
- Should know the customers business in order to provide banking and financial solutions
- Register customer for various Direct Banking Channels of the bank
Role: Retail Banking Sales
Industry Type: Banking
Department: Sales & Business Development
Employment Type: Full Time, PermanentRole Category:
Retail & B2C Sales