Leading, developing and optimizing our digital portfolio to target active and passive diverse talent using channels such as career site, social job sites, job boards/niche sites
Understand the talent profiles for the organization and develop a robust recruitment marketing strategy
Understands employee advocacy and has worked on employee advocacy platforms
Develop programs using sponsored jobs, paid social amplification, campaigns aligned to hiring needs in partnership with the digital and TA teams.
Develop communication campaigns to support the talent recruiting strategy and drive candidate attraction and engagement through social media, events, and other channels.
Leveraging marketing best practices, talent engagement campaign strategy, social channel landscape, and measuring campaign success
Update and maintain Infosys career website pages for their regions
Promote and communicate the employee value proposition through various digital platforms.
Develop campaigns to build brand affinity and advocacy amongst employee with a focus on building the brand ambassadors program.
Create, uncover, and articulate personal and inspirational employee stories to support the employer brand.
Build on awards / certifications / ranking applications for various regions
Monitor and measure the effectiveness of campaigns on an ongoing basis to ensure maximum ROI and provide feedback of these results to stakeholders