Introduction
LTIMindtree, a leading technology consulting and digital solutions company, is looking for a skilled SEM Optimizer to join their team in Bengaluru. This role is ideal for digital marketing professionals with experience in programmatic campaign management and a strong focus on achieving measurable results. If you thrive in a fast-paced environment and have expertise in digital media, this opportunity could be perfect for you.
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About LTIMindtree
LTIMindtree is a global leader in technology and digital solutions, known for its commitment to delivering innovation-driven results. With a strong presence in the digital marketing ecosystem, LTIMindtree empowers businesses by optimizing digital campaigns and maximizing ROI for their clients.
Role Overview
As a SEM Optimizer at LTIMindtree, you will be responsible for managing and optimizing programmatic campaigns across multiple platforms. This role involves working with cross-channel media budgets to deliver performance-oriented campaigns, reporting insights, and ensuring the effective execution of campaign strategies.
Key Responsibilities
- Manage cross-channel media budgets and maximize ROI on performance campaigns.
- Collaborate with account management teams to ensure accurate campaign setup and strategy execution.
- Optimize end-to-end display campaigns, including tagging, trafficking, and performance improvements.
- Develop bid strategies, implement campaigns, and activate optimization processes.
- Deliver weekly, monthly, and quarterly reports and insights to educate clients and improve account performance.
- Stay updated with programmatic trends and identify opportunities for campaign expansion.
Required Skills
- Minimum 2 years of experience in programmatic digital media, preferably with mobile media experience.
- Proficiency with multiple DSPs (mandatory experience with The Trade Desk).
- Technical knowledge of ad servers and mobile measurement tools is a plus.
- Strong analytical skills with proficiency in Excel and handling large datasets.
Desired Skills
- Expertise in Google AdWords, HTML/HTML5, and JavaScript.
- Experience with paid media platforms, including Facebook, Instagram, LinkedIn, and Twitter.
Why Join LTIMindtree?
LTIMindtree offers a dynamic work environment, opportunities to work on cutting-edge projects, and access to a global network of digital marketing professionals. Employees benefit from competitive compensation, skill-building programs, and the chance to make a meaningful impact in the digital advertising landscape.
How to Apply
Interested candidates are encouraged to apply directly through the LTIMindtree careers page. Ensure your resume highlights relevant skills and experiences to stand out during the selection process.
Conclusion
If you’re ready to advance your career in digital media and SEM optimization, LTIMindtree is the perfect platform to showcase your expertise. Take the next step in your professional journey by applying for this exciting opportunity today!